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Why you need to leverage trending topics for your small business and how to do it!  The early 21st century has presented us with a new, more engaging, albeit complicated business world. We live in a constantly changing marketplace where some of the old paradigms of marketing are converting and giving way to more innovative methods of approaching like-minded businesses and the general public. One of these...

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Web PR Content Marketing

5 Easy Steps to Getting your Small Business Involved in your Local Community by WebPR™. Running a small business can be challenging and developing lasting relationships with your customers can also be difficult. How do you make sure that people keep coming back to your business? I think the biggest obstacle is to stop confusing customer satisfaction with customer LOYALTY. For instance- I have been to many coffee...

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6 Steps to Finding, Contacting, and Building Relationships with Social Media Influencers.   Ok. For those of you who don’t know what the term “Social Media Influencer” means exactly I will start by breaking it down in layman’s terms. A social media influencer can be anyone with a large social media following who has the ability to affect other people’s thinking in the online community. This includes...

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Content Marketing Web PR

Content Marketing - 3 ways for your company to engage new readers If you're like most of the WebPR™ audience, you're new to internet content marketing and not sure how to go about generating readers? I'm writing this post with you in mind because it wasn't that long ago when my reader audience was hovering around zero and there's definitely things you can do to grow...

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Web PR Content Marketing

Step by Step process for successful social media planning, implementing and growing your social media presence and branding/ lead gen. First Step:  Audit your existing social media presence 1. What sites are you currently listed?      a. How many friends/ followers on each site      b. How many comments/likes/retweets currently      c. How often are you adding original content on your social media sites      d. How many...

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