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Why you need to leverage trending topics for your small business and how to do it!  The early 21st century has presented us with a new, more engaging, albeit complicated business world. We live in a constantly changing marketplace where some of the old paradigms of marketing are converting and giving way to more innovative methods of approaching like-minded businesses and the general public. One of these...

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6 simple tips to improve your social media photos. Social Media is becoming more and more prevalent in the marketing industry, it helps you or your business stay in touch and build relationships with past customers, it can help you find new leads for your business, and it can also help you find influencers to do collaborations with. So if social media is so important WHY...

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6 Steps to Finding, Contacting, and Building Relationships with Social Media Influencers.   Ok. For those of you who don’t know what the term “Social Media Influencer” means exactly I will start by breaking it down in layman’s terms. A social media influencer can be anyone with a large social media following who has the ability to affect other people’s thinking in the online community. This includes...

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WEB PR SEO

Today let’s talk about utilizing SEO and why you should be doing it. Large corporations across the globe actually have employees that focus on nothing other than making sure that their company lands at the top of every search engine- small businesses however often fail to realize how crucial landing on the first page of search engine results truly is. For instance- let’s say I wanted...

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Web PR Content Marketing

Step by Step process for successful social media planning, implementing and growing your social media presence and branding/ lead gen. First Step:  Audit your existing social media presence 1. What sites are you currently listed?      a. How many friends/ followers on each site      b. How many comments/likes/retweets currently      c. How often are you adding original content on your social media sites      d. How many...

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